Order Routing and Inventory VisibilityInventory visibility also provides advantages for order routing. Retailers can optimize order routing by knowing exact inventory counts at all fulfillment locations including DC’s, stores and channels. The inventory visibility / order routing combination helps retailers by reducing their shipping costs and times - for example. It also encourages customers to pick up their orders in-store. That is a particularly sweet bonus, as a pick up eliminates the shipping costs for the retailer. Rather than relying on inventory from warehouses or distribution centers, retailers can route orders from stores that can be delivered locally to customers. At the moment, a nice differentiator for retailers is that only 18% of retailers provide both inventory visibility, and optimize their routing with a powerful order routing engine.
Using the Benefits of Inventory Visibility in 2017In the coming year, inventory visibility will become more and more important to omnichannel retail strategies. The importance of having this information in real time will be an integral factor as the complexities of stock allocation and quickly changing inventory levels affects the ability to fulfill from various stores. There is a growing trend that customers prefers in-store pick up rather than home deliveries. This provides a higher level of convenience and eliminates the risk of orders getting lost or stolen. Even with this reality only 46% of retailers plan to make inventory visibility a priority within the next 12 months. Make sure you realize the benefits of inventory visibility and be one of them! Differentiate and be one fo the few that provide your customers with a good clear view to what inventory you have on hand, and in which store. Author:
Joseph Martin is the Inside Sales Rep at OrderDynamics. Joseph has 20+ years' experience in Sales and Management across various IT and SaaS Technology businesses. Previous roles include Account Rep, Social Media Advertising Advisor, and SMB Solutions Architect. Joseph has held roles in brand name firms like Twitter, Dell and OrderDynamics.Related Blogs: